NCSH Quarterly Social Media Campaign: Nov 2024- Jan 2025

This is the most recent NCSH quarterly social media campaign, which is formatted for X (Twitter), but can be adapted for other channels. We encourage you to share this campaign with fellow educators, advocates, and your organization’s social media team. When you post our content, please be sure to tag us: @NCSH_ on X/Twitter, @nationalcoalitionsexualhealth on Instagram, and @NationalCoalitionforSexualHealth on LinkedIn and Facebook!

The campaign contains three parts:

Part 1: As we say goodbye to summer and prepare for the upcoming holidays, this campaign’s theme is staying healthy and happy during the winter months.

• It highlights safer sex practices during “cuffing season,” a time when many people seek relationships in the darker, often colder months.
• The campaign also explores how to show appreciation for partners and manage mental health challenges during this time of year.
• Whether entering a new relationship, staying connected with long-term partner(s) or finding ways to navigate the "Are you seeing anyone?" question as a single person, this campaign has something for everyone.

Part 2: This section features sample tweets in support of key health observances, holidays, and other cultural milestones that will be taking place over the next three months.

Part 3: This section includes social media graphics to accompany Parts 1 and 2. This part of the document contains links to graphics on Canva which are designed for Instagram but can be reformatted for other social media sites if desired.

The key observances for this quarter include:

• Native American/American Indian Heritage Month (November)
• Transgender Awareness Week (November 13-19)
• Thanks, Birth Control (November 14)
• U.S. Antibiotic Awareness Week (November 18-24)
• Trans Day of Remembrance (November 20)
• Thanksgiving Day (November 28)
• National Day of Mourning (November 28)
• National Safe Toys and Gifts Month (December)
• World AIDS Day (December 1)
• Giving Tuesday (December 3)
• Human Rights Day (December 10)
• Happy Holidays (throughout the quarter)
• New Year’s Eve (December 31)
• New Year’s Day (January 1)
• Cervical Health Awareness Month (January)
• National Stalking Awareness Month (January)

Here's a sample of what you can find in the full campaign: 

• #ICYMI: PrEP – in pill or shot form – is now covered under Medicare part B! PrEP is safe for all genders and can protect you from contracting HIV if you have anal or vaginal sex. What are you waiting for? To find out if PrEP is right for you, visit https://bit.ly/4eypyyd
• Want to heat things up in the bedroom as the weather cools down? Stay prepared this winter by choosing the birth control method that works best for you! Check out @PPFA’s guide to selecting a method: https://bit.ly/3Yf6bof
• Mental health and sex are intertwined. Seasonal Affective Disorder (#SAD) — depression arising during the winter months — can reduce your ability to experience pleasure, including in the bedroom. For more information and help navigating SAD, visit https://bit.ly/3AqWwli